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This is the -draft- NamesCon schedule, which is tentative and subject to revisions as we receive confirmations from keynotes and session panelists.

Are you registered for NamesCon? Conference access is all or nothing. Registered attendees can participate in all content sessions.

There are sessions that have limited capacity, instructional materials, or other limitations, and may require attendees to indicate they will participate. This is particularly the case on Sunday, January 11 for DomainFest @NamesCon and Workshop sessions during NamesCon.

If you see one or more of these sessions that you can’t miss, such as the Chinese Domaining Masterclass or Workshops like the Amazon Route 53 / EC2 buildout session, make sure to use the sched system to indicate it so that the instructors and workshop leaders have a concept of headcount and capacity limits can be respected.

NamesCon attendees are automatically enrolled in the WaterNight event, and it is possible to attend that event if not attending NamesCon. WaterNight-only passes are available through a separate registration at WaterNight.org.
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Wednesday, January 14 • 2:40pm - 3:40pm
The 'Ten Percent Rule' for Domain Names in Advertising!

People in the domain name industry who want to sell more domain names should attend this session.  Understand corporate budgets are what they are, but this session will help people who buy or sell domain names.

Internet Retailer’s Top 500 guide (Top500Guide.com) includes countless examples of the most successful online companies in the world using generic domain names to attract Internet traffic and to do business at very low costs. Here are just a few examples:


  • AC Lens’ DiscountContactLenses.com

  • Amazon’s Diapers.com & BeautyBar.com

  • Ancestry.com – A top 500 Internet retailer (#63 in the world)

  • Art.com (#128 in the world)

  • Book(s).com – both owned by Barnes & Noble

  • Bare Necessities’ Lingerie.com (#258 on the list)…


Without getting past the B’s it is obvious that domain names matter. These are top 500 Internet retailers. Companies pay millions to own high-traffic domains like this. But there is a much larger group of lesser domain names that are just as important to your business. You need to think about domain names as an offense and a defense. The largest, smartest companies in the world have been doing this for years. This is a highly kept secret! Let’s talk about it…

Moderators
avatar for Braden Pollock

Braden Pollock

Founder & Owner, Legal Brand Marketing LLC
Braden Pollock是一个知名的域名投资者,他也是一名连续创业家,并拥有多家线上和线下企业。他的其中一家公司中Legal Brand Marketing LLC(LegalBrandMarketing.com)主要业务是为律师,尤其是DUI律师拓展客户来源。Braden还拥有一家相当受欢迎的娱乐网站ScienceFiction.com。不仅如此,他还是多家网站的股东,其中包括The Grooming Network... Read More →

Speakers
avatar for Joe Alagna

Joe Alagna

V.P. Channel Development, 101domain, Inc.
The domain name industry needs a narrative that clearly demonstrates domains as an important part of the advertising and media world. | | Bio: Joe is the V.P. of Channel Development for 101domain.com, an international domain name registrar specializing in cc and new generic Top Level Domains. Before that he was a General Manager for CentralNic Ltd. CentralNic recently went public on the London Stock Exchange. Joe is a sixteen-year... Read More →
avatar for Antony Van Couvering

Antony Van Couvering

CEO, Minds + Machines
Antony Van Couvering is the CEO of Minds + Machines, which he co-founded in 2009 to provide a low-cost, full-service alternative to existing registry options. Minds + Machines applied for 72 new gTLDs, filed applications for 20 more on behalf of clients, and operates its own registry platform.  Minds + Machines has offices in Los Angeles, London, Dublin, and Munich. | | Antony has been working with domain names and Internet infrastructure... Read More →


Wednesday January 14, 2015 2:40pm - 3:40pm
A - Verisign Hall Tropicana Cohiba Rooms 8 - 11